1 thought on “Mid -Autumn Festival Cultural Activity Plan Five Articles”

  1. The Mid -Autumn Festival is a traditional cultural festival that is popular in many nations in China and the Chinese character culture circle. It is in the 15th of the lunar calendar; there are also places to set the Mid -Autumn Festival in August 16th. The following is the cultural activity plan of the Mid -Autumn Festival I organized. I hope it can be provided to everyone for reference and reference.

    The Mid -Autumn Festival Cultural Activity Plan 1
    . Activity purpose
    Mid -Autumn Festival is always a good time for restaurants and hotels to promote promotion, and it is also an opportunity to stimulate consumers and drive consumers. This time, this time One is to get better profits, on the other hand, to strengthen the external image of the restaurant and deepen the impression of the restaurant in the minds of consumers.
    . Activity theme
    "Mid -Autumn Festival is happy, good gifts are giving away"
    . Activity objects
    Themidica promotional activities for different people with high, low, and low and low Shop different people.
    . Activity time
    20__ Years __ month ___ month
    5. Activity form
    discount; gift; raffle
    6. Specific content of the activity
    1. During the promotion period, you can enjoy a 10 % discount at more than 100 yuan during the promotion period. And give the Mid -Autumn Festival specially added with the table.
    2. During the promotion period, you can get the corresponding Mid -Autumn Festival gift box during the designated series of the store.
    3. During the event, every dining in our shop can participate in the Mid -Autumn Festival Lantern Fans with a prize quiz. You can get a snapshot for free.
    Seven. Event advertising
    1. Place of concentrated traffic, railway stations, bus stations, etc., do outdoor advertisements.
    2. Newspapers and local television stations must also be promoted.
    3. Perform leaflet distribution.
    8. Other related strategies
    The personnel mobilization, hotel layout, etc. must be allocated beforehand and start emergency measures. At the same time, we must make relevant records and summarize to prepare for the promotion assessment.
    The Mid -Autumn Festival Cultural Activity Plan 2
    It to inherit the excellent traditional customs of the Chinese nation, promote the excellent traditional culture of the Chinese nation, and vigorously create a good cultural atmosphere of the "Six New Da Ningde". Carry out the theme of the "Our Festival · Mid -Autumn Festival" theme event in 20__ years. The relevant activity plan is arranged as follows:
    . Guidance thinking
    The concept of scientific development, the construction of the core value system of socialism, fully tap the cultural connotation of the Mid -Autumn Festival, and strive to guide the masses of cadres and the masses Cognitive traditions, respecting tradition, promoting tradition, enhancing the passion of patriotism and rural areas, improving the quality of civilization, and actively creating a strong cultural atmosphere of the construction of the "six new Da Ningde".
    . Event content
    1. Carry out online celebration activities.
    Organized young people around the theme of "Thanksgiving, Reunion", and use modern communication platforms such as the Internet, SMS, Weibo, and WeChat to carry out the Mid -Autumn Festival signatures and sending activities. The sentiment of the motherland guides students and migrant workers to convey holiday greetings to their family, classmates, and friends, convey their thoughts, consolidate the foundation of family feelings, and create a round atmosphere for everyone to think about affection.
    2. Carry out festivals folk cultural activities.
    made full use of class meetings, etc., and extensively carry out the traditional Chinese classic recitation, Mid -Autumn Festival poetry recitation, poetry appreciation lectures and other activities, organize the majority of young people to read Chinese classics, and experience the charm of traditional culture.
    3. Carry out warm activities in the Mid -Autumn Festival.
    Organize young students to show condolences, help the elderly and poor families, and send them moon cakes and daily necessities. Organize volunteers at all levels to carry out volunteer service activities at the elderly home and welfare home to make the lonely elderly feel the warmth of the big family. Carry out the activities of caring for migrant workers and children of left -behind children, and create a happy and warm growth atmosphere for them through visiting, discussions, and gala.
    . Carry out holiday hygiene rectification activities.
    Organized this branch to carry out hygiene clearance, rectify the environmental hygiene of campus, clear the dead corner of sanitation, enhance students' awareness of ecological civilization, and create a clean and beautiful environment.
    . Event requirements
    1. Pay attention to, carefully organize.
    M branches should take the theme cultural activity of "Our Festival · Mid -Autumn Festival" as an important part of strengthening citizens' ideological and moral construction, formulate activity plans, strengthen leadership, conscientiously organize, and ensure that the activities are carried out solidly and effectively.
    2. Wide publicity to create an atmosphere.
    gives full play to the advantages of propaganda media such as post -bar and campus broadcasters. It uses blackboard newspapers and producing hand -copy newspapers such as popular folk culture and civilized etiquette to display the development of festivals in each branch and create a strong festival atmosphere.
    3. Summary carefully and submit it in time.
    M branches should do a good job of collecting materials, and will be reported to the school league committee before September 9. E-mail:____.
    The Mid -Autumn Festival Cultural Activity Plan 3
    . Activity purpose:
    Through various forms and colorful activities, students approach the Mid -Autumn Festival and feel the beauty of the Mid -Autumn Festival and the beauty of blessing reunion Emotion, inherit the traditional culture of the Chinese nation, cultivate students 'good language literacy, and stimulate students' national pride. In the event, the students' subject participation in consciousness, hands -on ability, and unity cooperation spirit.
    . Activity theme: Yueer Yuanquan Mid-Autumn Festival
    3. Activity Time: September 17th-September 22th
    . Event content
    1. "Mid-Autumn Festival Mid-Autumn Festival How much do you know about the "10 minutes of the monthly team
    The students to collect knowledge and pictures of the origin, customs, food, etc. of the Mid -Autumn Festival, and approach the Mid -Autumn Festival culture in the ten -minute team meeting through the ten -minute team meeting.
    2. Monthly moon cakes
    Mid -autumn moonlight night, moon cake with grandparents and parents, three generations of people from the aspects of varieties, tastes, prices, packaging, etc. Moon cakes than their childhood.
    3. Little ballads and love (first grade)
    In the music class to learn the song "Grandpa to play moon cakes for me", which stimulates students to miss the emotions of Grandpa Red Army. On the basis of understanding the content of the song, on the basis of understanding the content of the song In the process of learning songs, I knew that the old man had done a lot of things for our homeland and everyone for our home.
    4. Thanksgiving for the festival (grade in the second grade)
    This use of your favorite production form and materials, make a beautiful loving card, write a blessing words, and give yourself the closest person, Convey gratitude and blessing.
    5. Touring the source of the Mid -Autumn Festival (third grade)
    Collecting the legend of the Mid -Autumn Festival and organizing the most traceable Mid -Autumn Festival.
    6. Love Mid -Autumn Festival Poetry Recitation Competition (Fourth Grade)
    In the chanting of poetry to allow students to accept the influence of Chinese excellent traditional culture, cultivate their positive aesthetic interest and understanding of gratitude, create to create Poetic campus learning and living environment.
    Requirements: The content is not restricted. It can be novel in the form, Chinese and foreign poetry, Chinese and foreign poetry, and nursery rhymes. The form is not less than 10 per class, and the time is not less than 2 minutes.
    7. Enjoy the Mid -Autumn Festival Month, build a green home (fifth grade)
    The excessive packaging of the monthly cake box wastes valuable wood, paper and metal materials. In order to reduce environmental pollution, make good use of resources, and propose team members We cleverly use the moon cake box to carry out waste into small production, and can be used to arrange the classroom.
    The Mid -Autumn Festival Cultural Activity Plan 4
    . Activity theme
    Starlight singing
    . Activity time
    __. X.X.X
    . The main purpose of the activity
    1. This event merged the two peaks of the Mid -Autumn Festival and National Day in one activity cycle. On the one hand, two events can build each other and save media input resources. Sex, hiding competitors' resistance to us, and the corresponding atmosphere of festivals in __.
    2. Combined with the comprehensive characteristics of the X format, the Mid -Autumn Festival and National Day marketing activities are more participating, entertainment, and fashion, try to dilute the effect of the discounts of the product, and try to enrich the comprehensive format image of the shopping center.
    . Event expectations
    In the current turnover of X, on weekdays, holidays, the first stage of the event, usually sales of about __ million yuan, the expected sales growth rate during the event is not lower than __ %, Holiday sales are about __ million yuan. It is expected that the sales of holidays during the event will not be less than X0%, that is, the event __%sales will reach __ million yuan.
    5. Event content
    C product promotion
    1. The full moon is higher!
    __x days from 18:00, __ Pedestrian Street 1, 2, 3 Street wearing products surprise Discount __fold (or if you are full if you are full, you will be carried out with the square, the supermarket);
    __The fare on the day of the Mid -Autumn Festival on the Mid -Autumn Festival;
    The monthly love "package series, family package, couple package, friends package, each restaurant and gear areas participated.
    This city buy 10 gifts 5 to launch a special discount on Mid -Autumn Festival.
    2. Singing of the starlight, the heart of the city!
    x month x day -x month x day, __ commodity category is full __ yuan minus __ yuan Profit losses).
    In order to enhance the atmosphere, you can explore the related activities of the lottery, and the cost can be included.
    __, catering, entertainment and other projects to launch national celebrations.
    Public relations performing arts
    1. Starlight singing, the heart of the city -__ and __ku City opening ceremony.
    2. A Mid -Autumn Festival National Day Gift Street
    Monthly cake area
    x month __ day, in the form of a supermarket in the south of the street to the ZTE Plaza, the Mid -Autumn Festival Gift Exhibition is held in the form of a supermarket. , Place the moon cake brand operated by the supermarket, exhibit various moon cake gift boxes and bulk moon cakes of different manufacturers, and display a variety of ways to display it to give people a sense of richness. And joint manufacturers have launched promotional activities such as different degrees of discounts and gifts.
    This can be divided into display areas according to the monthly cake filling, such as meat filling moon cakes, sugar -free moon cakes, fruit porn moon cakes, etc. At the same time, some well -known brand moon cake counters can be opened.
    In on -site making moon cakes: The quality of moon cakes has become a problem that many consumers are worried about. Customers eliminate their concerns about the quality of moon cakes, and on the other hand, they can increase customer trust in malls.
    Gift zone
    Mid -Autumn Festival, people buy gifts to respect the elderly or give away friends. Generally, in addition to buying moon cakes, they will buy some other gifts, usually health products and other gifts. The combination is convenient for customers to buy, and certain discounts can be adopted in terms of price. Pack the moon cake with other health products with gifts, divide them into several gears, such as __ yuan, __ yuan, __ yuan ....
    It is indispensable. While showing the moon cakes on the streets, focusing on creating the concept of eating, focusing on promoting restaurants in the second street, promoting through the atmosphere, trying to launch the Mid -Autumn Festival reunion rice package (specifically customized by various restaurants) Essence
    Entertainment area
    IV Entertainment City to move some of its small ones that can be moved flexibly to the entertainment area of ​​the event site. You can entertain freely for shopping to increase the interactive experience at the scene.
    Themine can arrange some blockbusters, and arrange the DP point to the designated location of the neighborhood to enrich the content of the entire street.
    The literary performance area
    __ square, the day before the Mid -Autumn Festival on September 24, organize the city's elderly art troupe to welcome the Mid -Autumn Festival song and dance literary performances. Theatrical performances. The cost is controlled within 500 yuan.
    The atmosphere creation
    (1), a street of the Mid -Autumn Festival gift box
    In uniform procurement of products from the supermarket procurement department (including moon cake gift box, wine gift box, health gift box, fruit gift box, etc. And taste), the supermarket provides a pile head and size, the marketing department uniformly produces the overall image entrance design site of the pile head packaging and the overall image entrance design site of a street provides about 80 meters
    (2), and the food street of the world
    Provides boutique cuisine, some exhibitions, plus on -site production, free tasting and other items;
    provided 50 meters
    (3), fashion entertainment
    Street, free entertainment can attract popularity. The overall atmosphere of about 50 meters
    above a large number of large blocks will be designed and produced by the marketing department. Whether the product information and the actual items needed (like the exhibition of food, etc.)
    3. Mid -Autumn Festival painting month
    in a blink of an eye, the Mid -Autumn Festival is here again, every festival, you miss your family, you miss your family Is it? Is it the other half of your half? The full moon, the half of the world, the moon, the moon, the moon, the moon, the moon, the moon, the moon, the moon, and the moon, how many people will miss the feelings; at that moment Mingyue can forever ...
    Now, the opportunity to realize this dream is here! __ The "Mid -Autumn Festival Painting Month" event organized you to have the opportunity to realize your dreams. Pick up the pen in your hand, integrate into your rich association, draw the moon in your heart, and let the bright moon of the Mid -Autumn Festival stay forever! What are you hesitant? Come and participate!
    The lines you think of the Mid -Autumn Festival, with legends, and exaggerated colors are better. You can properly match text descriptions or poetry and prose. The picture size is unlimited, but it must be an original work. (Electronic drafts and hand -painted drafts can be)
    The Mid -Autumn Festival cultural activity plan 5
    The annual promotion great opportunity "Mid -Autumn Festival" is coming. In addition, this year is the same as 20__ years. Monthly __th) is very close to the National Day (October 1), which is more challenging for merchants. Therefore, it is particularly important to do a good job of whether this event can achieve the sales goals of the year. At the same time, it is important to grasp the consumer's consumption psychology. During the Mid -Autumn Festival and National Day The sales of the mall will inevitably increase the market share of each branch of love and increase the reputation of IGA.
    . Activity theme
    "Welcome to National Day to celebrate Mid -Autumn Festival"
    . Activity time
    .____
    . Activity purpose
    ) As an opportunity, by planning a series of activities to further publicize the overall image of the enterprise, to increase the popularity and reputation of enterprises in customers and suppliers;
    ) "The arrival of the festivals, planning and implementing a series of large -scale promotional activities, stimulating consumer groups, attracting target consumer groups and potential consumer groups, and limiting sales;
    ) The mutual understanding and emotional communication between the square and consumers;
    The social image of "caring for the warm home of the community" by the love of the family "caring for the residents of the community".
    . Activity objects
    Customers, suppliers, employees
    5. Event slogan
    ) Welcome to National Day Happy Mid -Autumn Festival
    ) Mid -Autumn Festival Love_ _
    3) Full of full moon celebration
    4) Mid -Autumn Festival __Neong your hometown situation!
    ) n 7) Thinking about each festivals __ will give you warmth
    8) Ceremony of gifts
    ) Warmly celebrate the establishment of the People's Republic of China __ anniversary!
    10) Love is the sincere family and even kiss
    11) Quality, services, and things are worthy!
    12) Caring for community residents to build a warm home
    6. Activity layout and publicity
    ( 1) Arranging inside and outside
    1. Outside:
    ) huge: each branch is made according to the actual size of the property. ;
    ) Exhibition board: Mainly publish all the contents of this theme promotional activity, convey activity information and attract customers;
    ) Window glass: Design and produce the theme window advertisements of the Mid -Autumn Festival and National Day, Increase the festive atmosphere of the festival;
    4) The big red lantern is hung above the gate.
    2. Inside the field:
    ) Slinging paper: Design and production of a hanging flag paper with the theme of traditional festivals and the theme of the National Day, which enhances the festive festival atmosphere and beautify the store environment;
    2) Treasurer: The purchasing department contact the supplier to provide sponsorship of the Mid -Autumn Festival archway, placed on a street cake street to highlight the characteristics of the moon cake area;
    ) Cashier cantalus mantle Atmosphere;
    ) Handmade hanging flag paper: Handmade flag paper for various theme promotion content in the conspicuous area of ​​the store;
    ) The "street propaganda sign, highlighting the traditional characteristics, beautifying the shopping environment;
    6) According to the actual situation of the store, appropriately designed and produced a series of advertising cards to beautify the store and convey information.
    (2) Activity promotion
    1. Poster 4:
    The first period of the Mid -Autumn Festival: September 3rd to September 16th, A4, 4P color;
    Phase 2: Labor and Sub -Store Weekly, time from September 10th to September 23rd, A4, 4P color
    Issue 3: Mid -Autumn Festival Issue 2 hand recruitment, September 17th - September 30, A3, 12P color;
    The fourth issue: National Day hand -made, September 24th to October 7th, A3, 12P.
    . Broadcasting on the venue: Broadcasting in the mall to promote the remuneration information of the Mid -Autumn Festival and National Day, stimulate customers' desire to buy and increase sales.
    3. Packing head promotion: specially launched "Moon Cake Street" and "Tourism Food Street" on the venue, and it is accompanied by selling to facilitate customers to buy, stimulate customers to consume, and form a lively and happy shopping atmosphere in the field.
    4. Personnel advertisements: All personnel must fully understand the promotional activities carried out this time to do a good job of interpretation of each customer's activity;
    5. Newspaper advertisements: 6.
    6. TV advertisement: 3 issues

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