2 thoughts on “Analyze the food industry with SWOT method”
Angela
SWOT analysis
SWOT is an analysis method to determine the company's own competitive advantage, competition disadvantages, opportunities () and threat, which will be the company's strategy and threat. The company's internal resources and external environment are organically combined. Therefore, clearly determining the company's resource advantages and defects, and understanding the opportunities and challenges faced by the company is of vital to formulating the company's future development strategy.
Swot analysis steps: 1. The advantages and disadvantages of listed companies, possible opportunities and threats. 2. Combination of advantages, disadvantages and opportunities, threats to form SO, ST, WO, and WT strategies. 3. Dleed SO, ST, WO, and WT strategies to determine the specific strategies and strategies that the company should adopt.
SWOT matrix:
advantages and disadvantages
opportunity SO strategy (growth strategy) WO strategy (twisting strategy) threat ST Strategy (various business strategies) WT strategy (defense strategy)
competitive advantage (S) refers to the ability of an enterprise to surpass its competitors, or refers to the company's unique to improve the company's competitiveness thing. For example, when the two companies are in the same market or they are capable of providing products and services to the same customer group, if one of the companies has a higher profit margin or profitable potential, then we think that this enterprise is better than another than another one. Enterprises are more competitive.
The competitive advantage can be the following aspects: ● Technical skills advantages: unique production technology, low -cost production methods, leading innovation capabilities, strong technical strength, perfect quality control System, rich marketing experience, superior customer service, excellent large -scale procurement skills ● Topo asset advantage: advanced production streamline, modern workshop and equipment, rich natural resources storage, attractive people's outlets, Suffering funds, complete information ● Invisible asset advantage: excellent brand image, good commercial credit, positive company culture ● Human resources advantage: Key areas with expertise with expertise, actively entering Employees, strong organizational learning capabilities, rich experience ● Organization system advantages: high -quality control system, comprehensive information management system, loyal customer base, strong financing capabilities ● Competitive ability Advantages: Short product development cycle, strong dealer network, good partnership with suppliers, sensitive reactions to changes in the market environment, leadership of market share
competition disadvantages (W) refers The lack of or bad things about the company, or some kind of conditions that will cause the company to be disadvantaged. The factors that may cause internal weakness are: ● Lack of competitive skills ● Lack of competitive tangible assets, intangible assets, human resources, organizational assets ● The competitiveness in key areas is losing
This potential opportunities (O): market opportunities are a major factor affecting the company's strategy. The company's managers should confirm each opportunity to evaluate the growth and profit prospects of each opportunity, and choose the best opportunity to match the company's financial and organizational resources and enable the company's competitive advantage. This potential development opportunities may be: ● The expansion trend of the customer base or the product segment market ● Skills technology transfer to new products and new business, service for larger customer groups ● Integration of forward or backward ● Market enters barriers to reduce ● The ability to obtain and merge competitors ● The market demand has grown strongly, which can quickly expand ● Appears to other geographical areas Opportunity to expand and expand market share
In endangering company's external threats (T): In the external environment of the company, there are always some profitability and market status of the company. the elements of. The company's managers should timely confirm the threat of the company's future interests, make evaluations and take corresponding strategic actions to offset or reduce their impact. In the external threat of the company may be: ● A strong new competitor that will enter the market ● Substitute to seize the company's sales ● The growth rate of the main product market decreases r r ● Adverse changes in exchange rate and foreign trade policies ● Population characteristics, adverse changes in social consumption methods ● Customer or supplier's negotiation capacity increases ● market demand decreases ● It is easy to be impacted by the economic depression and the business cycle
It due to the overall nature of the enterprise and the extensive sources of competitive advantages, when performing an advantageous and disadvantaged analysis, the enterprise must be made from every link of the entire value chain. Compare with competitors in detail. If the product is novel, whether the manufacturing process is complicated, whether the sales channels are unblocked, and whether the price is competitive. The advantages of an enterprise in one or several aspects are the key success factor that the enterprise in the industry should have, then the company's comprehensive competitive advantage may be stronger. It should be pointed out that to measure whether a company and their products have competitive advantages, they can only stand on the perspective of existing potential users, rather than from the perspective of the enterprise. In the process of maintaining the competitive advantage, enterprises must deeply understand their own resources and abilities and take appropriate measures. Because once a company has a competitive advantage in a certain aspect, it will inevitably attract the attention of competitors. Generally speaking, after a period of hard work, the company has established a certain competitive advantage; then it is in the situation of maintaining this competitive advantage, and competitors began to respond gradually; then, if the competitors directly attack the company's advantages, or the advantages of the company, or Adopting other more powerful strategies will weaken this advantage. Therefore, enterprises should ensure the long -lasting competitive advantage of its resources. The satisfaction adopted
Pay content for time limit to check for freenAnswer SWOT is an analysis method to determine the company's own competitive advantage, competition disadvantages, opportunities () and threat to organically combine the company's strategy with the company's internal resources and external environment. Therefore, clearly determining the company's resource advantages and defects, and understanding the opportunities and challenges faced by the company is of vital to formulating the company's future development strategy. Steps of SWOT analysis: 1. List the advantages and disadvantages of enterprises, possible opportunities and threats. 2. Combination of advantages, disadvantages and opportunities, and threats to form SO, ST, WO, and WT strategies. 3. Dleep and select SO, ST, WO, and WT strategies to determine the specific strategies and strategies that the company should adopt. SWOT matrix: advantage and disadvantage opportunity SO strategy (growth strategy) WO strategy (twisting strategy) threatening ST strategy (multiple business strategy) WT strategy (defense strategy) competitive advantage (S) refers to a company beyond its competitors Ability, or refers to things unique to the company that can improve the company's competitiveness. For example, when the two companies are in the same market or they are capable of providing products and services to the same customer group, if one of the companies has a higher profit margin or profitable potential, then we think that this enterprise is better than another than another one. Enterprises are more competitive.
SWOT analysis
SWOT is an analysis method to determine the company's own competitive advantage, competition disadvantages, opportunities () and threat, which will be the company's strategy and threat. The company's internal resources and external environment are organically combined. Therefore, clearly determining the company's resource advantages and defects, and understanding the opportunities and challenges faced by the company is of vital to formulating the company's future development strategy.
Swot analysis steps:
1. The advantages and disadvantages of listed companies, possible opportunities and threats.
2. Combination of advantages, disadvantages and opportunities, threats to form SO, ST, WO, and WT strategies.
3. Dleed SO, ST, WO, and WT strategies to determine the specific strategies and strategies that the company should adopt.
SWOT matrix:
advantages and disadvantages
opportunity SO strategy (growth strategy) WO strategy (twisting strategy)
threat ST Strategy (various business strategies) WT strategy (defense strategy)
competitive advantage (S) refers to the ability of an enterprise to surpass its competitors, or refers to the company's unique to improve the company's competitiveness thing. For example, when the two companies are in the same market or they are capable of providing products and services to the same customer group, if one of the companies has a higher profit margin or profitable potential, then we think that this enterprise is better than another than another one. Enterprises are more competitive.
The competitive advantage can be the following aspects:
● Technical skills advantages: unique production technology, low -cost production methods, leading innovation capabilities, strong technical strength, perfect quality control System, rich marketing experience, superior customer service, excellent large -scale procurement skills
● Topo asset advantage: advanced production streamline, modern workshop and equipment, rich natural resources storage, attractive people's outlets, Suffering funds, complete information
● Invisible asset advantage: excellent brand image, good commercial credit, positive company culture
● Human resources advantage: Key areas with expertise with expertise, actively entering Employees, strong organizational learning capabilities, rich experience
● Organization system advantages: high -quality control system, comprehensive information management system, loyal customer base, strong financing capabilities
● Competitive ability Advantages: Short product development cycle, strong dealer network, good partnership with suppliers, sensitive reactions to changes in the market environment, leadership of market share
competition disadvantages (W) refers The lack of or bad things about the company, or some kind of conditions that will cause the company to be disadvantaged.
The factors that may cause internal weakness are:
● Lack of competitive skills
● Lack of competitive tangible assets, intangible assets, human resources, organizational assets
● The competitiveness in key areas is losing
This potential opportunities (O):
market opportunities are a major factor affecting the company's strategy. The company's managers should confirm each opportunity to evaluate the growth and profit prospects of each opportunity, and choose the best opportunity to match the company's financial and organizational resources and enable the company's competitive advantage.
This potential development opportunities may be:
● The expansion trend of the customer base or the product segment market
● Skills technology transfer to new products and new business, service for larger customer groups
● Integration of forward or backward
● Market enters barriers to reduce
● The ability to obtain and merge competitors
● The market demand has grown strongly, which can quickly expand
● Appears to other geographical areas Opportunity to expand and expand market share
In endangering company's external threats (T):
In the external environment of the company, there are always some profitability and market status of the company. the elements of. The company's managers should timely confirm the threat of the company's future interests, make evaluations and take corresponding strategic actions to offset or reduce their impact.
In the external threat of the company may be:
● A strong new competitor that will enter the market
● Substitute to seize the company's sales
● The growth rate of the main product market decreases r r
● Adverse changes in exchange rate and foreign trade policies
● Population characteristics, adverse changes in social consumption methods
● Customer or supplier's negotiation capacity increases
● market demand decreases
● It is easy to be impacted by the economic depression and the business cycle
It due to the overall nature of the enterprise and the extensive sources of competitive advantages, when performing an advantageous and disadvantaged analysis, the enterprise must be made from every link of the entire value chain. Compare with competitors in detail. If the product is novel, whether the manufacturing process is complicated, whether the sales channels are unblocked, and whether the price is competitive.
The advantages of an enterprise in one or several aspects are the key success factor that the enterprise in the industry should have, then the company's comprehensive competitive advantage may be stronger. It should be pointed out that to measure whether a company and their products have competitive advantages, they can only stand on the perspective of existing potential users, rather than from the perspective of the enterprise.
In the process of maintaining the competitive advantage, enterprises must deeply understand their own resources and abilities and take appropriate measures. Because once a company has a competitive advantage in a certain aspect, it will inevitably attract the attention of competitors. Generally speaking, after a period of hard work, the company has established a certain competitive advantage; then it is in the situation of maintaining this competitive advantage, and competitors began to respond gradually; then, if the competitors directly attack the company's advantages, or the advantages of the company, or Adopting other more powerful strategies will weaken this advantage. Therefore, enterprises should ensure the long -lasting competitive advantage of its resources.
The satisfaction adopted
Pay content for time limit to check for freenAnswer SWOT is an analysis method to determine the company's own competitive advantage, competition disadvantages, opportunities () and threat to organically combine the company's strategy with the company's internal resources and external environment. Therefore, clearly determining the company's resource advantages and defects, and understanding the opportunities and challenges faced by the company is of vital to formulating the company's future development strategy. Steps of SWOT analysis: 1. List the advantages and disadvantages of enterprises, possible opportunities and threats. 2. Combination of advantages, disadvantages and opportunities, and threats to form SO, ST, WO, and WT strategies. 3. Dleep and select SO, ST, WO, and WT strategies to determine the specific strategies and strategies that the company should adopt. SWOT matrix: advantage and disadvantage opportunity SO strategy (growth strategy) WO strategy (twisting strategy) threatening ST strategy (multiple business strategy) WT strategy (defense strategy) competitive advantage (S) refers to a company beyond its competitors Ability, or refers to things unique to the company that can improve the company's competitiveness. For example, when the two companies are in the same market or they are capable of providing products and services to the same customer group, if one of the companies has a higher profit margin or profitable potential, then we think that this enterprise is better than another than another one. Enterprises are more competitive.